9:00am-1:00pm (workshop), 1:00pm-2:00pm (lunch) & 2:00pm-4:30pm (tour)
Join this interactive workshop which will help guide you to creating a distribution network and delivery system that responds to the new consumer now and into the future. The growth of omni-channel shopping has made the last leg of delivery increasingly difficult for retailers to plan and manage. A major issue that companies face is where to place inventory to meet customer delivery demands, which in turn is contingent upon delivery options. The rapidly evolving concept of crowd sourcing is reshaping last-mile delivery options that are being created to meet the demand. Normally, the only link in the eCommerce supply chain that touches the customer in a face-to-face scenario, the last mile delivery can often be that critical moment of truth that represents a company, brand and reputation. It is the last memory that the consumer has to evaluate their overall experience with purchasing from a retailer and, in many cases, can be a key differentiator for consumers when making a purchase. With this in mind, companies are working hard to offer the best customer experiences possible, especially by improving delivery times or options. The variety of delivery choices and the perceived quality of the delivery services are becoming major decision-making criteria for consumers. Fortunately, last mile delivery no longer needs to be constrained by Postal Services or the large 3rd party players who are constrained to inflexible delivery times and locations that suit their networks but not necessarily the needs of the customers. New business models addressing customers’ expectations and demands is changing the competitive landscape for retailers. Join Penn State’s Smeal College of business’s Center for Supply Chain Research to participate in a unique learning experience looking at the past, present and future of on-demand delivery models that can be adopted for a competitive advantage.
- How have customer expectations changed and the services needed to satisfy ever-changing demands
- Understand the decision-making process on placement of inventory in terms of best delivery options
- Understand the impact the final mile has on a seller’s overall distribution costs and how it impacts the bottom-line
- Discuss how last mile delivery services affects the entire supply chain, e-tailing and order fulfillment
- What services should we offer, and why?
- Identify alternative last mile delivery solutions outside of the door-to-door delivery – which one’s could be right for you?
- Understand the new final mile offerings currently available and what new delivery paradigms are potentially just around the corner